Covert Persuasion With Presuppositions – Complex Adjectives
The New Insights Here Will Amaze You
This is another article in a series on linguistic presuppositions. These are powerful language patterns that can greatly enhance your persuasion skills. Of course, it goes without saying, but I’ll say it anyway, you must be very careful to use these in win win situations. Otherwise people will blame you for any bad feelings they get for choosing to do what you persuade them to do. Be careful.
Today’s lesson is on complex adjectives. These are adjectives that are based on time, and they are very useful for conversationally future pacing somebody.
Future pacing is a very useful technique that it used therapeutically. For example, if you want to quit smoking, and you go to see a hypnotist, he may persuade you to not want to smoke for the time being. That’s fine in his or her office, but what happens when you get to the bar, or get that after dinner craving?
When you future pace, you go into the future and imagine various situations where the “problem” may come back, and then practice being in that situation and not feeling any desire to smoke.
But if you are trying to sell somebody a car, for example, you can’t very well say”
“Ok, I know you don’t want to buy the car, but if you could relax, and close your eyes, and imagine yourself in a time in the future when you are really enjoying the car. How does that feel?”
You might come across as a bit goofy, to say the least.
But with complex adjectives, you can conversationally move them back in forth throughout time while make it sound like a normal, everyday conversation.
The commonly used words are: new, old, former, previous, and current.
You use these to describe situations, or states.
For example, to persuade somebody that exercising to lose weight is a good idea, you may say:
With your new body, that you got from simple every day exercise, it will be cool when you get all that attention from the opposite sex.
Or you can put another idea regarding weight loss in their past, and describe how much easier it is not:
That old idea about going on all those restrictive diets seems silly now that you’ve discovered how simple daily exercises the best way to lose weight.
Or say you want to persuade somebody that dollar cost averaging is a great way to invest in the stock market:
Your new bank account will make it much easier to retire now that you’ve figured out that dollar cost averaging is really the best way to invest.
Or put something different than your intended message in the past:
Those old ideas that you somehow needed to spend hours a week learning all kinds of complex investment strategies seem a bit silly in light of the fact that dollar cost averaging is hands down the best way to consistently build wealth.
Or how about the power of presuppositions?
Your new sales skills that you’re developing learning about these simple presuppositions will skyrocket your income to fantastic levels. So much so you’ll only need to work about six months out of the year.
Or turn it the other way around:
Those old school ideas about how you need to be some high intensity salesperson, always aggressive and confrontational, like a used car salesmen, seem really crazy, since it’s the relaxed used of these presuppositions that will get you not only the sale, but so many lucrative referrals as well.
When you can imagine how your new skills will serve you once you’ve decided to come back and read this blog every day, you’ll be surprised with how creatively you’ll be able to use them, both for social and financial benefit.
Tune in next time for more fun tricks!


