Here we are with another article on linguistic presuppositions, those powerfully useful language patterns that you can use to conversationally persuade others to your way of thinking.

Today’s pattern is called “Change of Place Verbs” and these are words that are normally used to describe physical movement to and from a location. They include words like come, go, leave, depart, arrive, enter, etc.

When you speak of ideas in these terms, it is a lot easier for your listener or reader to accept them as true. When you speak of “entering into an idea,” or “arriving at a conclusion” it presupposes that these ideas are metaphorical places. By describing them in such terms, your listener or reader will have a much easier time “trying the on,” so to speak.

Some examples.

Idea = exercise is the best way to lose weight

When you arrive at the conclusion that simple daily exercise is the best way to lose weight, you can leave behind any notions of having to pay any monthly fees for expensive mail or meal plans or diet pills.

In this example, you are “arriving” at the idea I want you accept, and you are “leaving behind” the opposite idea.

When you come to the conclusion that exercise is the best way to lose weight, you’ll enter into a whole new world of possibility, where your ideal weight will be much more achievable than you may have thought previously.

Idea = dollar cost averaging is the best way to make money in the stock market.

When you come to the conclusion that dollar cost averaging is the best way to build long-term wealth, you’ll leave behind any fears you may used to have about the stock market, and will enter into a real possibility of finally starting to build the retirement that you deserve.

When you arrive at the concept of dollar cost averaging, you’ll realize that building long term wealth in the stock market is a simple consequence of putting away only a few dollars a month, and you’ll enter into the idea being able to really look forward to a comfortable retirement.

When you arrive at the conclusion that presuppositions are the best way to easily persuade others through simple conversation, you’ll enter into a whole new world of possibilities that you may not have realized even existed before. Not only that, but you will leave behind any fears you may have had about being manipulated by others, as you will consistently understand the underlying messages beneath the communications of others.

Here we are with another article on powerful linguistic suppositions, those simple patterns that you can effectively use within normal, everyday conversations to persuade and influence others.

The pattern for today is rather simple, and can be used very well along with other presuppositions, or by itself if phrased correctly, and with enough rapport.

The pattern is “Questions.” In English, we almost always begin an interrogative sentence with a “question word,” like “who, how, do, did, will, won’t, where, which, etc.” Whenever we hear these as listeners, we unconsciously switch into “listen and answer mode” where we make ourselves open for information, in order to respond with an intelligent answer.

By sliding your idea within the question, no matter how they answer, they have to accept the idea as true.

Idea = exercise is the best way to lose weight.

Do you know how incredibly easy it is to lose weight with only exercise?
Do you know how many people have lost weight simply by adding ten minutes of moderate cardio every morning?
Are you aware of how many people are losing weight with simple exercise?
Can you think of anything more powerful than simple exercise to lose weight?

Whether you answer “yes,” or “no,” you will accept the underlying idea, often even without knowing that you are being persuaded.

Idea = dollar cost averaging is the best way to make money in the stock market.

Do you know how quickly you can build up your retirement through simple dollar cost averaging?
Do you know how many people have become wealthy through simple dollar cost averaging?
Have you heard about dollar cost averaging, and how you can use it to make a lot of money almost on autopilot?

Do you realize how powerful these patterns are, not only for conversationally persuading others, but to detect unhelpful persuasion from those that would otherwise manipulate you?

Are you aware how much money salespeople have made using these patterns alone? Are you beginning to see how you can easily use these patterns in all aspects of your life?

This is another article in a series on linguistic presuppositions, powerful language patterns that you can use to easily and conversationally influence others to your way of thinking.

Today’s pattern is quite simple, and if it were a magic trick, it would rely heavily on mental misdirection. The pattern is called “Contrary To Expectation” and basically involves use the word “should.”

They kind of put the listener or reader into a mental bind, and force them to implicitly agree with your message or idea, as they will be focusing on the logic of the statement. By themselves, these aren’t all the powerful, but can be peppered throughout your message here and there to drop your idea, or variations of it several times throughout the conversation.

For example, with the idea of “exercise is the best way to lose weight,” there are several ways to use this.

Should you not understand why exercise is the best way to lose weight, I’d be happy to explain it to you.

If you say the above, and they don’t respond, they’ve tacitly agreed with the idea. If they actually ask for an explanation, the implication is that once you explain why, they will accept the idea.

If you should decide you’d like to lose weight in the easiest way possible, then I’ll show you a simple exercise program.

This one mentally binds them up so they have no real choice but to accept the idea.

Idea = dollar cost averaging is the best way to make money in the stock market.

If you should not understand why dollar cost averaging is so incredibly lucrative, then I can explain it to you if you’d like to make an appointment.

If you should decide you’d like to find the easiest, safest, and simplest way to make money in the stock market, I can explain dollar cost averaging to you.

If you should wonder why so many people have found it so easy to grow wealth consistently, and with no real effort, I’d be happy to explain the concept of dollar cost averaging to you.

Idea = presuppositions are the easiest way to conversationally influence others

If you should wonder how useful these patterns can be, just imagine a future where you could easily persuade others with only a few minutes of conversation.

If you should think that linguistic presuppositions are only for easy and effective conversational persuasion, just think of how well you’ll be able to deflect manipulation once you learn these powerful strategies.

If you should think that these presuppositions are only useful one at a time, wait until you read further blog posts where I’ll show you how to combine them in ways that will make virtually any message or idea you have irresistibly attractive to your listeners.

Today’s lesson on linguistic presuppositions, those powerful language patterns that you can use to easily and powerfully persuade others, is another doozy.

Logically, then send the listener in a quick time distortion combined with what in sales they call the “takeaway.” Then, all of a sudden, there they are in the present with a huge opportunity to get what they seemingly just lost, and all they have to do is to believe whatever it is you are trying to persuade them!

Sounds cool, right?

The pattern today is called the Counterfactual Conditional Clause, or clauses that are in the Subjunctive Tense. Both mean talking about something that isn’t true, as if it were.

If I were tall, I would play basketball.

If I saw a UFO, I would take a picture.

The actual definition of the Subjunctive is rather vague. The basic definition is talking about something as if it were true, even though it is unlikely that it is.

The way to use this in persuasion is take the idea you’d like to persuade your listener of, put it into a conditional clause, put it in the subjunctive, or counterfactual voice, and finally, put it in the past tense.

For example, first lets create a conditional clause:

If I go out to dinner, I’ll eat chicken. (Eating chicken is dependent upon going out to dinner.)

Now we put it in the subjunctive, or counterfactual voice:

If I went out to dinner, I’d eat chicken. (Eating chicken is dependent on going out to dinner, but it’s not likely to happen.)

Now put it in the past tense.

If I had gone out to dinner, I could have eaten chicken. Since it’s in the past tense, all my chances of eating chicken are gone, so I feel like I’ve missed out on something.

For persuasion, lets use the previously used examples:

Idea = exercise is the best way to lose weight

If you had started a simple exercise program a month ago, you could have lost about ten pounds by now.

Hearing this makes it sound as if the person in question has missed out on losing ten pounds. And since losing something of value is highly persuasive, they would be much more likely to start an exercise program than if we’d said:

If you exercise, you’ll lose weight.

Idea = dollar cost averaging is the best way to make money in the stock market

If you had started a simple dollar cost averaging program five years ago, with only as little as 50 dollars a month, you could have generated a huge bank account by now, which could have given you an easy cushion against any unemployment that may come the future.

Now it sounds like we’re really missing the boat, and we’d better sign up for whatever investment plan is offered to us, so we can get back that money that we didn’t make in the first place. We don’t even question the idea that dollar cost averaging is the best way to make money in the stock market.

Now just imagine now, how powerfully persuasive you’d be today if only you’d started studying these amazing language patterns only a couple years ago.

You could have been able to influence more people, close more sales, and been the center of attention at every social gathering. Just talking to people could have been an interesting experiment in covert mind control, as you would have had the power by now to walk up to any stranger, any place, and strike up a simple conversation and within moments literally having them eat out of your hands.

Not only that, but you would have been impervious to manipulation, as you could have been able to see people with less than noble intentions a mile away, and would have quickly been able to dismantle their efforts at verbally tricking you.

What you do now, of course, is up to you. But some people decide that learning these patterns is a skill that can powerfully influence all areas of your life to affect positive changes in the lives of others.

This particular pattern of linguistic presuppositions, those powerful combinations of words than can quickly and covertly persuade others, is one of the most powerful.

One of the reasons that this particular pattern is so powerful is that it is only one word, and therefore can be placed before (or after) any idea you’d like your listener to believe as true. Of course, this pattern, as well as all the others, won’t do much in isolation, so it helps to combine as many as you can to really maximize the power of these patterns.

Nevertheless, this one simple pattern is one that you will likely see everywhere after you read this. Because it is so simple, and can be applied in a variety of situations, it is very common in advertising.

The pattern?

Commentary adjectives and adverbs.

Since you can’t comment on something that doesn’t exist, it makes since that whatever you are commenting on is a foregone conclusion.

These commentary adjectives and adverbs are words like:

Quickly, easily, naturally, effortlessly, luckily, fortunately, fantastic, wonderful, great, out of this world, peculiar.

For those of you who remember grammar class as only a distant fog, adverbs are words that usually end in –ly, and modify a word.

Eat – - eat quickly, or quickly eat.
Learn – easily learn, or learn easily.

While adjective are words that modify nouns. Of course, the nouns you want to modify can be the ideas you are trying to persuade the other person to believe.

Some examples

Idea = exercise is the best way to lose weight.

If you are overweight, you are in luck because fortunately, all you really need to do to lose weight is exercise. Luckily you don’t have to commit yourself to some crazy diet plan.

Isn’t it fantastic that exercise is the best way to lose weight?
Most people find it amazing that exercise is the best way to lose weight.

Idea = dollar cost averaging is the best way to make money in the stock market

Luckily, you don’t have to go back to school to learn about investing because fortunately, dollar cost averaging, which is the best way to consistently make money in the markets, is relatively simple, and can be learned in about twenty minutes.

Isn’t it fantastic that you can make so much money so quickly with dollar cost averaging?

My friend was amazed when he found out how easy it is to make money through dollar cost averaging.

Idea = presuppositions are powerfully persuasive language patterns

You can easily and quickly persuade others with these simple language patterns. Naturally, the best way to persuade somebody is allow them to believe the idea is their own, and you can effortlessly do this with presuppositions.

Most people are unaware of the massive amount of potential that is all around them. As you start to learn these powerfully effective patterns, you will naturally start to notice all the amazing ways you can apply them to all aspects of your life for continued success and pleasure.

Linguistic presuppositions are perhaps the most powerful and elegant set of language patterns you can learn. They can be delivered covertly and conversationally for powerfully persuasive effect. This article is one in a series on how to do just that.

Today’s linguistic presupposition pattern is the “Change of State Verb” pattern. Very similar to change of time and place verbs (and adverbs) they trigger an unconscious time distortion, as changing state is linked to changing time. It takes time to move from hungry to sated, from happy to sad, and from being in utter and hopeless poverty to being filthy rich.

When you elicit feelings of these states and state changes in the minds of your listener through conversationally delivered linguistic presuppositions, they will necessarily go through time distortion as they imagine themselves in the before and after states.

Change of state words include: Change, transform, turn into, become, etc.

One way to use them is by setting up your phrase so that your idea that you are persuading your listener to believe will lead to a positive state change.

Idea: Exercise is the best way to lose weight.

When you transform your body through simple weight loss, you will also sleep better, gain incredible self-esteem and self-confidence, as well as attract increased attention from the opposite sex.

What is likely the simplest way to change your body is by doing simple exercises on a daily basis.

People that have started even the simplest exercise program have already noticed after only a short time how dramatically it is transforming not only their bodies, but their self-esteem and self-confidence as well.

Idea = dollar cost averaging is a great way to make money in the stock market.

More and more people are transforming their once barren bank accounts into comfortable nest eggs through the simple process of dollar cost averaging.

You will easily become convinced how simple dollar cost averaging works when you start to see how quickly your account transforms into a wealth building machine.

Idea = presuppositions are a fantastic way to covertly persuade others

Many people have transformed themselves into leading salespeople virtually overnight with the simple application of linguistic presuppositions.

An interesting side benefit of learning these language patterns is that you will become somebody that is not only a great persuader, but somebody who is impossible to manipulate, as you will see these patterns being used both for altruistic and selfish purposes.

When you think of the future, having used these patterns for social, economic and personal benefit, in how many unexpected ways have you become powerfully transformed? Many have naturally turned into powerfully effective communicators, and have noticed opportunities where none previously existed.

As you continue to read this blog and learn these patterns, you will unquestionably notice opportunities all around you for continued personal change and transformation.

Linguistic presuppositions are incredibly powerful language patterns that you can use to easily persuade others through simple conversation. This is another article in a series of how to do just that.

Today’s pattern is the use of “Change Of Time Verbs and Adverbs.” These are very powerful because they can be used to conversationally invoke the power of time distortion. This is a powerful hypnotic technique.

To get how powerful this is, think of something your purchased, something that you are very happy with, but were a bit reluctant to plot down your credit card or sign the contract. But then something happened when you took whatever it was into your possession. You started thinking about all the cool ways you could enjoy whatever it was you just bought. There was a quick mental shift from worry to excitement.

When you use time distortion, you can create this mental shift rather easily. If you’ve ever undergone hypnosis for some personal change work, they sometimes do something called “future pacing.” You imagine yourself out in the future, with your problem solved, and imagine how much better life is. You can then take those positive feelings from a hallucinated future and bring them back in the present to help create the change your after.

Kind of like the “Planet of the Apes” series of movies. The talking apes came back to the present from the future, left a talking ape baby, who started the whole race of talking apes. There was no future without the present, but there was no present with the visit from the future.

When you use time distortion, you bring back good feelings from the future, on the other side of whatever obstacle you are facing, back into the present to create the future that you just imagined.

You can use this conversationally with words like “Begin, Stop, End, Continue, Start, Proceed, Already, Yet, Still..” etc.

For example, when I want to convince somebody that exercise is the best way to lose weight, I can say something like the following:

Once you realize that exercise is the best way to lose weight, you will continue to enjoy many other benefits such as better sleep, higher self-esteem, and even better posture.

Many people have already discovered that exercise is the best way to lose weight, and they are continuing to reap the benefits.

When you start to exercise on a daily basis, you will continue to be surprised at just what an effective method it is to lose weight.

Similarly, with dollar cost averaging being a good way to make money in the stock market:

When you start a dollar cost averaging program with our firm, you’ll begin to understand, as so many others have already done, that this is without question the best way to consistently make money in the stock market.

Despite the many people that have already grown their accounts through simple dollar cost averaging, there are still people who haven’t yet discovered this powerful investment strategy.

Now, I’m not sure what your exact plans are for persuasion. Maybe you’ve already decided how you are going to use these powerful patterns, or maybe you are beginning to understand that this is just the tip of the iceberg as far as how versatile and powerful these patterns can become for you.

Whatever you do decide to use these for, you will continue to amaze yourself with just how skillfully you already know how to use them. In fact, you’ve perhaps already begun to notice yourself using these patterns in more and more amazing ways.

This is another article on linguistic presuppositions, those powerful yet covert language patterns that you can use anywhere, anytime and persuade and influence others through simple, relaxed conversation.

Today’s pattern is “Quantifiers.” These are simply words like “only, even, except, just.” They can be used to create additional support for your idea, and make it much easier to make your subtle suggestion believed as fact by your listener.

These are commonly used (subconsciously) in a negative form. I remember once long ago, I sold insurance. I was in a sales meeting in a woman’s home, and I asked her occupation. She replied “housewife,” and I repsponded back (as I was hopefully filling out an order form) “Oh, just a housewife?” My attempted implication was that she seemed smart and professional, so I assumed she had some kind of a career. I didn’t consider that saying “just a housewife” also implied that being housewife was not a noble vocation in and of itself. As if there was something more to life than being a housewife.

This, of course, offended her, and I didn’t make the sale. Whenever people use the word “just” or “only,” we frequently are covertly passing judgement on that which is on the othe side of “only.”

Oh, so you are “only” dating?
Oh, so you “only” want a non-alcoholic drink?
Oh, so you “just” have a two year degree?
Oh, so you “just” want coffee, no cake for dessert?

The key to using these in a positive and persuasive way is to “minimize” things that are limiting. Limit the limitations, so to speak. Instead of using these words to “miniminze” other peoples decision and accomplishments, use them to “minimize” the limitations on the benefits of your suggestions. This requires the use of a negative, e.g. “not only,” “not just,” “not, merely,” etc.

Examples:

Exercise is not only about losing weight, it can also give you better posture, help you sleep at night, and drastically improve your self esteem.

Dollar cost averaging is not only a means to increase your wealth over time in the stock market, it is a way to put your investments on auto pilot, so you have more time to enjoy the things you really like.

Presuppositions are not only helpful in selling and persuading, understanding can help you to understand the real intentions beneath the words use by others, which can dramatically improve the communication in your relationships.

Or you can use these to minimize the efforts they need to put in to get the favorable results based on your suggestion.

Except for a few minutes in the morning, you won’t have to do anything to reap the benefits of exercise, as your bodies metabolism will start to do the work for you.

Except for a few minutes a week, dollar cost averaging is a virtual automatic investment strategy that will make you money on autopilot, even while you sleep.

Except for the time it takes to read this blog once every couple days, you are likely already using presuppositons several times a day, and all it really takes is awareness of people talking around you to spot how powerful they are.

And presuppostions are not just for giving you powerfully persuasive language skills, they are about opening up true communication with the people you truly care about, allowing you to communicate on a level more intimate that you may have thought possible.

This article is in a series of articles on linguistic presuppositions. These are simple yet powerful language patterns that when used effectively, can be very useful to covertly and conversationally persuade and influence others.

The pattern for today is “Repetitive Cue Words.” These are words like “too,” “again,” “back,” “also,” and “either.” As they are single words, and not a grammatical pattern like many of the other presuppositions, they are highly flexible and can be used a number of ways.

In general, when you use these words, you are “revisiting” an idea in a sentence, either an idea you’ve explicitly stated, or one that has been implicitly thought of by either you or another person, and you are simply referring to it again.

For example, for the idea of “exercise is the best way to lose weight”:

I heard that exercise is the best way to lose weight, and no matter how many diets and methods I’ve tried, I keep coming back to that simple truth.

In this case, the idea has been expressed once, and then come “back” to by the speaker, effectively repeating it as a “rediscovered truth,” something that would be difficult to disagree with.

Another example, using the same idea:

Most leading dieticians, while agreeing that what you eat is important, always come back to the basic principle that daily exercise is the best way to lose weight.

In this case the first instance of the idea is only implied, and is only actually mentioned when it is “come back” to. This implies that these dieticians (whoever they are) knew this at the beginning, and keep coming “back” to it.

For the idea of “dollar cost averaging is the best way to make money in the stock market,” consider the word “again.”

Again and again, people consistently realize that dollar cost averaging is the best way to make money in the stock market.

In this case, combining “again and again” with “people” implies that many people, over the course of some vague period of time, are independently realizing the power of dollar cost averaging. As stated above, it is hard to argue with.

How about this one:

Investment bankers also realize the wealth building of power of dollar cost averaging.

Here a group of people is implied. Investment bankers realize the power of dollar cost averaging, in addition to some other unnamed group. The reader or listener will generally assume this “group” to be of the same expertise, from a financial perspective, as investment bankers. This is very powerful, as it implies social proof from whatever group of people the listener or reader cares to imagine.

How about the power of presuppositions?

Sales people that consistently outperform their peers again and again understand the power of simple linguistic presuppositions to give them an incredible edge.

Top closers in any company also understand the subtle power of presuppositions to give them incredibly lucrative skills in sales.

Despite the many years of training and seminars, top sales people come back again and again to the simple power of presuppositions, which can be learned in their entirety by reading this blog on a daily basis.

You can either continue to try method after method, or you too, like many others, can come back to the simple strategy of combining subtly powerful presuppositions which will lead you again and again to increasing sales and personal income.

Here we go with another article on linguistic presuppositions, the powerful language patterns that you can use to easily, naturally, and covertly persuade others through everyday conversation.

Today’s pattern is the “comparative as” and is very powerful. The structure of a comparative as is as follows: Take two things, and find something about them that is similar. I am as tall as my brother. It is as cold in Alaska as it is in Hokkaido. It is as hot in Arizona as it is in Okinawa.

There are a couple of powerful ways to use this pattern for persuasion. The first is to turn into a question. Let’s say you want to persuade somebody that exercise is the best way to lose weight. You ask the question:

Do you know of any method that is as effective as daily exercise to lose weight?

If they answer “no,” then they admit that exercise is the best way to lose weight. If they answer “yes,” then they admit that exercise and something else are equally good for losing weight. In effect they are admitting they exercise, and something else, are tied for first place when it comes to the best way to lose weight.

Let’s look at some more examples.

Idea = dollar cost averaging is the best way to consistently make money in the stock market.

Do you know of any way that is as effective as dollar cost averaging to make money consistently in the stock market?

Again, if they answer “no,” they are tacitly agreeing to your idea. If they answer “yes,” they are admitting that whatever other method they are thinking of, it is only as good as dollar cost averaging, not better.

Another way to use this pattern, is make it a statement of a question that you asked yourself:

I don’t know of any method that is as effective as exercise to lose weight.

I can’t think of any investing strategy that is as effective as dollar cost averaging that will consistently build wealth in the stock market.

If you have any kind of credentials, or client, you can quote them.

I’ve been a personal trainer for many years, and I haven’t found any method that is as effective as simple daily exercise for weight loss.

I’ve been an investment advisor for two decades, and none of my clients have found a method that is as effective as dollar cost averaging to consistently make money in the stock market.

You can also quote a group of experts.

Leading nutritionists who have been studying various ways of weight loss over the years haven’t found anything as effective and long lasting as consistent, daily exercise.

Financial experts who have consistently outperformed the markets have never really found anything as effective as simple dollar cost averaging for generating a huge amount of wealth over time.

Leading salespeople who have consistently been at the top of their field have never found any other method that is as effective as linguistic presuppositions to easily persuade their clients to buy their products.

Now I don’t know about you, and how advanced you are in your persuasion skills, but if you ever find any other method that is as effective, as easy to learn, and as covert as linguistic presuppositions, I’d sure like to know about them!